Applied Business vs Clinical Psychology
You’re fascinated by the human mind and you want to help people, but deciding on a career path in psychology isn’t easy. Read More about Applied Business vs Clinical Psychology
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MAPP Student Spotlight
Chelsea Wilson ’21 and Susie Corona ’21 are students in the M.S. in Applied Psychology online program who both work at the Verizon Headquarters in New Jersey. Chelsea and Susie… Read More about MAPP Student Spotlight
How Group Dynamics Can Make or Break a Business
It’s not enough to hire the best workers you can find — cultivating strong group dynamics is essential to a business’s success. Read More about How Group Dynamics Can Make or Break a Business
Applying Psychology in Business | USC Dornsife Online
In today’s modern competitive business landscape, it is vital that organizations understand the motivations that drive consumers and employees alike. Read More about Applying Psychology in Business | USC Dornsife Online
The Importance of Job Satisfaction in Today’s Workforce
Employee dissatisfaction is a major concern for businesses. Billions of dollars are lost each year because of high turnover. According to studies, the situation can be improved by increasing workplace… Read More about The Importance of Job Satisfaction in Today’s Workforce
Thinking vs Feeling: The Psychology of Advertising
Thinking vs. Feeling: The Psychology of Advertising Advertising has shaped our society. It has become part of the global culture and is deeply ingrained in our society. It’s the pretty… Read More about Thinking vs Feeling: The Psychology of Advertising
Social Media and Customer Service
Social media and customer service Social media is a vital communication platform and key customer service tool for businesses and organizations. Social media provides businesses the opportunities to offer instant… Read More about Social Media and Customer Service
Lack of engagement in the workplace
Lack of engagement in the workplace More than one half of US employees report they were not engaged in their work in 2015. This can mean one of two things:… Read More about Lack of engagement in the workplace
Psychology Behind Developing Brand Loyalty
Effective brands have a strong identity that consumers can relate to. Much of this is driven by a deep understanding of psychology and brand marketers must develop the ability to… Read More about Psychology Behind Developing Brand Loyalty